I’m very bad at marketing and anything promotional
Even though with books I’m always quote devotional
In short, in matters authorial and even editorial
I am the very model of an unknown author immemorial
(And in this case, a bit of a plagiarist and an awful lyricist)
I know I do plenty right when it comes to my writing. If I thought differently, I probably would have given up a long time ago. But I know I do plenty wrong as well. How do I know that? Because I’ve written two-and-a-half books of writing, editing, publishing and marketing advice and often it’s a case of “do as I say, not as I do” because at least fifty percent of the time, I don’t – and sometimes just can’t bring myself to – follow my own advice. Which undoubtedly has something (probably a lot) to do with why I remain an unknown author (since time immemorial).
The first three years I was in high school, we spent six months of the year being taught French and then the other six months of the year being taught Indonesian. Then, in Year 10, we would decide whether to continue with one or the other or to give away foreign language studies altogether. I continued on with French and achieved the best French marks in the entire school the year I was in Year 12 (nothing really to brag about – my marks were just okay and the “honour” just made me wonder how badly everyone else had done). Twenty years later when I finally visited France though, I still knew enough to be able to listen to locals conversing in their native tongue about tourists when they didn’t think anyone on the tour group could understand them. (Australians aren’t big tippers apparently but they thought the Germans were. “Donnez, donnez, donnez,” they said, which means, “Give, give, give.”)
Conversely, I can’t remember a single word of Indonesian. I didn’t enjoy learning it the way I enjoyed learning French, which had a lot to do with how similar it was to English (which, of course, I loved then and still do now). But I remember the Indonesian teacher. I didn’t think so at the time but we were lucky to have an actual Indonesian person teaching us the language. Her English wasn’t great but then I don’t suppose it needed to be. It explains, however, when she was scolding us for not paying attention or for not trying hard enough, why she would say, “Pull your socks together.” (She was trying for either “Pull your socks up” or “Pull yourselves together” and instead ended up somewhere in between.)Continue reading
For over a year now, I’ve had the words “The Apostrophe Hall of Shame” on my blog post ideas board. So why haven’t I written the post until now? Not for a lack of incorrect uses of apostrophes, that’s for sure.
Actually, it’s the opposite. An abundance of not only apostrophe abuse but also poor spelling and terrible grammar consistently inflicted on the content consuming public. I’ve been so overwhelmed by bad examples that I haven’t known where to even start.
The media are particularly bad examples. Journalism was once the bastion of making sure content was written and spoken correctly. At least if the journalists weren’t getting it right, there were editors to correct their mistakes before the content went public.
Not anymore. And as Fairfax Media announces another 120 jobs to be axed in Sydney and Melbourne and their staff go on strike, I’d be concerned for the editors that remained, if I actually thought there were any.Continue reading